Reaching individual fans has never been more direct, and yet more difficult, as it is now. With the mobile industry gaining more and more traction daily, it's imperative that each artist has an effective strategy!
The latest report from ComScore is all sunshine and roses for the crews at Google and Apple. Both companies platforms chartered some worthwhile month-over-month gains, as Android is estimated to account for 47.3 percent of smartphones in the US, while iOS runs a strong second with 26.9 percent. See article here.